First crafted in 1840 by James Pimm in his humble London oyster bar, this gin-based liqueur was born from the simple idea that guests linger longer when they sip something truly special. Its signature rich amber hue comes from infusing crisp gin with herbal botanicals, caramelized orange and delicate spices, creating a classic that has stood the test of time. Best enjoyed in good company - mix one part Pimm's with three parts lemonade or dry ginger ale, then finish with the iconic garnishes of cucumber, strawberries, orange and mint. Light, refreshing and effortlessly celebratory, Pimm's No.1 turns warm evenings and shared moments into something unforgettable.